FOR IMMEDIATE RELEASE

Sermo Announces February's 10 Most Hotly Debated Topics by Physicians Nationwide

Sermo Launches Monthly Campaign to Release Hottest Topics in Medicine

Cambridge, Mass., March 13, 2007 - Should physicians refuse surgery to smokers? What are the implications of giving babies 2% versus whole milk? Should Viagra be sold over the counter? Physicians across the country are debating these and hundreds of others topics on Sermo, the nation's largest online physician community.

To date, nearly 10,000 physicians across 31 specialties have joined this groundbreaking forum to ask and answer questions of each other, build consensus around the latest medical trends, and exchange insights as they happen. On Sermo, individual physicians post what they believe to be noteworthy observations or important medical insights. These "signals" for medical advances or changing trends in medicine are then separated from the "noise" by thousands of physician colleagues nationwide, who rank the importance of each observation. The result is the first true knowledge "trust" of the hottest topics in medicine � directly from the physicians who practice on the front lines every day.

Below are the 10 most vigorously debated topics on Sermo in February. Each posting is accompanied by a quantitative survey of physicians and extensive conversation.

  • What are the implications of giving babies 2% versus whole milk?
  • Should smokers be refused surgery?
  • Is retail healthcare something physicians should support? Is this the future trend of primary care?
  • Should Gardasil immunization be mandatory?
  • What should be used to treat anxiety and panic attacks? Xanax or Klonopin PRN?
  • Should Viagra be made available over the counter?
  • Is meeting with drug reps unethical? Should boundaries be set?
  • Are pharmaceutical companies being overzealous in promoting stimulant medications?
  • Will Rimonabant be a drug you will use in your patients for weight loss?
  • How many physicians are familiar with the "polypill" and would be in favor of prescribing it to all adults?

"When thousands of experts on the inside, like practicing physicians, share collective observations and insights, their problem solving and predictive capabilities are very strong," said Founder and CEO, Daniel Palestrant, MD. "Physicians on Sermo are solving medical problems and sharing new solutions every day -- and it's transforming medicine. The topics above are just a small sampling of what our physicians discuss daily, from insights into different medications, to new treatments and approaches to patient care."

About Sermo
Founded in 2005 and introduced in September 2006, Sermo is already the largest on-line physician community, ever. Sermo's Web-based platform provides a medium for physicians to aggregate observations from daily practice then - rapidly and in large numbers - challenge or corroborate each other's opinions, accelerating the discovery of emerging trends and new insights into medications, devices and treatments. Through Sermo, physicians exchange knowledge with each other the minute it is learned, and gain insights from colleagues as they happen instead of waiting to read about them in conventional media sources. Sermo harnesses the power of collective wisdom and enables physicians to discuss new clinical findings, report unusual events, and work together to dramatically improve patient care.

Press Contact:
Claire Spina-Russell
PerkettPR for Sermo
P: 781-834-5852 or 781-842-3381
E: sermo@perkettpr.com