Update: 19 August 2015
SERMO™ is the number one international social network for doctors, where doctors talk about real-world medicine. It’s the meeting of medical minds and hearts.
SERMO exists to benefit members, our clients and the real-world medical community in general.
SERMO respects your right to privacy and we strive to be transparent at all times about our treatment of your information.
In the course of providing You a high quality SERMO experience and through Your interactions with us, SERMO collects information about You and about Your use of our site.
SERMO is first a virtual doctors’ lounge” where doctors candidly share their true feelings about their profession and lives, and second a place where doctors learn from one another by asking real life questions, advice and second opinions about medicine.
Your information is the information that's required when You register for the site, as well as the information You choose to share.
When You register for SERMO, You are required to give Your contact information (such as name, address, birth date, physician license information, medical school, institutional affiliations, e-mail address and similar information).
Once a registered member of SERMO, You may provide additional information in Your personal profile which describes You, including Your credentials, professional experiences, academic background and biography. Providing additional information in Your personal profile beyond what is required at registration is entirely optional and can be updated or removed by You at any time.We receive additional digital data about You, when You start using SERMO:
Within SERMO, doctors are free to talk openly with other doctors about everything that’s important to them, from the business to the practice of medicine. It’s a fun, safe, relaxing place where doctors can be anonymous and speak without fear of repercussions.
Whether you are participating in SERMOresearch or discussing real-world medicine via SERMOsays, we ensure your opinion will remain anonymous..
SERMO is free and we want to make sure it remains this way for a long time. Organizations seeking physician expertise, such as pharmaceutical companies, medical device firms, and biotechs, underwrite the market research and sponsorship opportunities within our site and help us to pay for the delivery of SERMO to You.
We may direct You to pages which contain commercial content or You may be presented with the opportunity to engage with sponsored content, such as at the conclusion of a SERMOresearch program. We may then provide our partners with engagement effectiveness metrics that include the sharing of some minimal personally identifiable information (“PII”) for performance assessment purposes. To protect the anonymous nature of our physician conversations, we will clearly identify commercial content with logos or with words such as “SERMO Client”, “From Industry”, “sponsored polls” or “sponsored page” or other clear identifiers, prior to Your engagement. SERMO WILL NOT ENGAGE IN DIRECT MARKETING AND WILL NOT PERMIT CONTACT INFORMATION TO BE USED BY THIRD PARTIES FOR DIRECT MARKETING.
The information provided at registration is used for verification and to contact You about SERMO. All of Your professional information will be authenticated against a third party provider.
SERMO does not collect personal health information about individuals. SERMO does not collect or maintain information that would associate a submission with a specific patient or individual. So please ensure that you do not disclose anything that would allow a patient to be identified. Note also that SERMO does not possess a data based key to re-identify patient data.
Information collected from You may be transferred to a third party as a result of a sale or acquisition, merger or bankruptcy involving SERMO.
SERMO may use IP addresses and de-identified browser/ app usage information to align our services with changes in usage patterns, to administer the Site, and to gather broad demographic information for aggregate use.
SERMO maintains a strict "No-Spam" policy, which means that SERMO does not intend to sell, rent or otherwise give Your e-mail address to a third party without Your consent.
SERMO takes Your right to privacy very seriously and has taken measures to safeguard Your personal information. SERMO will only disclose Your personal information in the event we are required to do so by law, rule, regulation, law enforcement, governmental official, legal authority or similar requirements.Top
We are committed to protecting the security of Your information. We use a variety of industry-standard security technologies and procedures designed to help protect Your information from unauthorized access, use, or disclosure. Despite these measures, You should know that we cannot fully eliminate security risks associated with information and mistakes may happen.
The Site may contain links to other sites. The linked sites are not necessarily under the control of SERMO. Please be aware that SERMO is not responsible for the privacy practices of such other sites. SERMO encourages You to be aware when You leave this Site and to read the privacy policies of each and every web site that collects personal information. If You decide to access any of the third-party sites linked to this Site, You do this entirely at Your own risk. Any links to any partner of the Site is responsibility of that partner, and SERMO shall not be responsible for notification of any change in name or location of any information on the Site.Top
If Your personal information changes (such as address or payment information), or if You no longer desire to use this Site, You can update Your profile on the Profile pages of the Site. SERMO will endeavor to correct, update or remove Your personal data provided to SERMO.
Using the SERMO services or accessing the Site after a notice of changes has been sent to You or published on our Site shall constitute Your consent to the changed terms.
As necessary, SERMO may send You Site and service announcement updates. You are not able to un-subscribe from service announcements, which contain important information about the Site. SERMO communicates via e-mail with You to provide requested services and to resolve issues relating to Your accounts.
Should You have questions about this policy or SERMO's information collection, use and disclosure practices, You may contact us at the address firstname.lastname@example.org or SERMO, 200 Park Ave South, New York, NY 10003.
We will use all reasonable efforts to respond promptly to requests, questions or concerns You may have regarding our use of personal information about You. Except where required by law, SERMO cannot ensure a response to questions or comments regarding topics unrelated to this policy or SERMO's privacy practices.Top