Sermo Blog: Amplifying the power of physicians' voices

Latest on The Pulse

The power of building a 1:1  relationship with your customers  over time on social

Traditional in-person pharma outreach tactics, including sales reps and in-person events, are slowly but surely being replaced with digital alternatives. While digital is efficient, it may also feel more impersonal to your customers. Transferring the…

female doctor wearing face mask educating patient of x-ray on screen

Insights

Think. Test. Treat TB on World Tuberculosis (TB) Day

By The Centers for Disease Control and Prevention (CDC) Each year on World Tuberculosis (TB) Day, March 24th, CDC acknowledges the impact of TB around the world and progress made against this disease. TB is…

Insights

Neurologists are impressed by cutting-edge Alzheimer’s disease treatment

Six million Americans are diagnosed with Alzheimer’s disease, but this number grows much higher when we account for the families and those close to patients that are also impacted. The good news: neurologists report on…

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HCPs play an even bigger role in driving vaccine rates among older adults than you might think

Since the 1960s, regular influenza vaccines have been recommended by public health officials. This is especially important for the older population since they are at a higher risk of serious flu and flu-related complications. …

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Doctors say pathological lying should be a mental disorder

Pathological lying has been recognized since the 1800s, although it has never received a great deal of medical attention. But that may be about to change. According to CNN, “Psychiatrists have recognized pathological lying as…

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Listen up! Social Listening in Healthcare

Have you been noticing your social media habits grow over the past couple of years? Well, you’re not alone! Online conversations produce enormous amounts of data—globally in 2021, over 4.26 billion people were using social…

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Insights

Physicians discuss the ending of the COVID health emergency

The White House plans to end the Covid-19 public health emergencies on May 11, which means that many Americans may have to start paying for Covid-19 testing and treatments out of pocket. This transition may…

Insights

Sermo physicians share their best hangover remedies

When it comes to avoiding or treating a hangover, myths and old wives’ tales abound. From following the rule, “liquor before beer, you’re in the clear,” to taking an NSAID before bed, to attempting “hair…

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Could ChatGPT transform or hurt healthcare?

ChatGPT is an artificial intelligence chatbot—GPT stands for “Generative Pretrained Transformers”—platform that is designed to understand, interpret, and manipulate human language. Since its release in November 2022, this tool has experienced enormous momentum and an…

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Doctors discuss the most contagious COVID strain yet—XBB.1.5

The WHO is warning that the new omicron subvariant—XBB.1.5—is the most transmissible strain to date. This new variant has already become the dominant strain in parts of the United States, especially the Northeast. Scientists and…

Insights

Off-label use of Ozempic impacts drug supply and availability for diabetes patients

Social media can cause health tips to go viral—spiking the popularity and increasing the demand for certain products. These trends can be either positive or detrimental. This phenomenon is the cause behind the sudden short…

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