Business Resources

In-Person healthcare events are back! Are you ready?

During the height of the Covid-19 pandemic, virtual events helped keep the healthcare industry and pharma companies connected and engaged with physicians. Despite the success—and necessity—of virtual events, in-person conferences are slowly returning. And for…

Medical market research surveys

On-demand, physician-powered medical market research surveys  Gain vital medical insights from the frontlines of healthcare with Sermo medical market research surveys. From quick-turn insights within hours to annual global ATU trackers, we tailor a solution…

HCP Marketing

HCP marketing in today’s digital landscape Healthcare professional marketing—or HCP marketing—is all about creating smart customer segmentation and targeted campaigns that pharmaceutical and healthcare companies leverage to drive usage across a product’s lifecycle. The COVID-19…