Emerging healthcare trends in 2023 & beyond 

We all know the healthcare industry is evolving faster than ever and rapidly advancing to offer new breakthroughs in the face of today’s most significant medical challenges. While remarkable, many healthcare professionals are understandably feeling left behind or concerned about patient safety and efficacy in the wake of so many new trends in the healthcare industry options.

Medical professionals fret no further. Sermo, the world’s largest physician community, has done the work for you. We asked our global community of over 1 million physicians to share their insights on this year’s biggest healthcare tech trends, receiving 1,220 responses within a day. 

Without further suspense, below are the six most promising medical trends of 2023. Request the full report to see the charts and actions you can take in your practice. 

Healthcare tech trend #1: Biomarkers

Fewer than 15 years ago, pioneers advocating for biomarker testing to pave the way for personalized medicine were seen as ‘radicals’ in the field. Initially considered too expensive and largely inaccessible, biomarker research has changed drastically since then. Biomarker testing is now more commonplace, especially in the United States and Europe.

Sermo found that over 45% of surveyed physicians already recommend biomarker testing to their patients daily, weekly, or monthly. Biomarkers are now used across all stages of drug and therapy development, ranging from enrichment, stratification, and patient selection to safety, efficacy, and assessment. This level of personalized medicine has become increasingly important as more people face diseases and conditions requiring targeted treatment plans.

Healthcare tech trend #2: AI and ChatGPT in healthcare

There has been immense media coverage touting the power of new artificial intelligence (AI) software, specifically ChatGPT. And it is likely your peers are already eyeing this new trend. Sermo discovered 77% of surveyed physicians reported ‘seeing the potential’ AI and Chat GPT has for healthcare.

Like biomarkers, AI use in medicine is not an entirely new concept, but recent advances have launched their potential forward by leaps and bounds.

Specific examples of AI being leveraged in the medical field today:

  • ChatGPT is a chatbot developed by OpenAI and launched in November 2022. Built on top of OpenAI’s GPT-3 family of large language models, fine-tuned using supervised and reinforcement learning techniques. Continually being developed, Chat GPT-4 was released March 14th, 2023. 
  • Predictive healthcare analytics: AI can be used to generate patient-specific predictions about the likelihood of a health issue given their current medical history.

Doctors should familiarize themselves with healthcare AI technology and its potential applications, as well as discuss ways to address the ethical challenge of healthcare AI use.

Healthcare tech trend #3: Personalized medicine

The global market size of personalized medicine was USD 538.93 billion in 2022 and is projected to reach USD 922.72 billion by 2030.

Its bold promise for physicians and patients is that medical decisions, pharmaceuticals, interventions, monitoring, and products can now be 100% tailored to the individual patient based on their predicted response or risk of disease.1 The most encouraging sectors of personalized medicine include cell and gene therapies.

In 2023, when medical drugs and treatments are being launched at unprecedented speeds, personalized medicine, biomarker testing, and AI will help ensure patient outcomes continue to improve.

Healthcare tech trend #4: Wearables

Wearables have come a long way from their early iterations as simple fitness trackers. Today’s wearables provide users with sophisticated health data and insights, empowering individuals to be more proactive with their health.

Here are some of the most influential use cases leading the medical wearable industry:

Savvy doctors understand that wearables afford an easy solution for remote and continuous monitoring, in addition to other use cases, that can be reviewed and discussed with patients.4

Healthcare tech trend #5: mRNA technology

mRNA technology has opened a new frontier in the development of vaccines and treatments. Rather than using weakened or dead viruses to trigger immune responses, mRNA vaccines teach the body to produce spike proteins that create a protective response against viruses. The potential applications of mRNA technology go far beyond vaccines and include diseases such as cancer, inherited genetic disorders, and even cardiovascular disease.5

Would you prescribe mRNA treatments to your patients? Request our full 2023 Healthcare Tech Report to see how your peers responded. The results may surprise you.

Healthcare tech trend #6: Telehealth

Without a doubt, 2023 will be another big year for telemedicine. This technology-empowered system of healthcare has been riding a tsunami of momentum coming out of the COVID-19 pandemic. While it has many benefits, one of the big complaints is the lack of in-person connection. We asked our members: What percentage of your services should be performed via telehealth visits? Request the full report and join the conversation.

Congratulations on making it down this far. By now the vast potential these cutting-edge technologies hold for the healthcare industry should be apparent. From mRNA technology and personalized medicine to biomarkers and AI, these new technological advances show us the extraordinary possibilities waiting just around the corner.

But this is not the end of the report. It is just the overview. We cannot cover everything about these emerging trends in just this article. Make sure to request the entire 2023 Healthcare Tech Trends Report today to learn more.


Sermo is the world’s leading community of physicians. With over 1 million licensed doctors across 90+ specialties, we connect experts globally to help solve humanity’s most pressing medical questions. 

If you would like to:

  • Have a secure place to collaborate on patient cases online.
  • Earn additional income by sharing your opinion on treatments and trends.
  • Network with the top medical minds worldwide.
  • Get invited to private educational e-seminars, physician resources, and data reports.
  • Access honest HCP reviews concerning today’s most used drugs and treatments.
  • And much more.

Try out Sermo now. Get started here.


  1. Personalized Medicine Coalition
  2. StartUs Insights
  3. Insider Intelligence
  4. Insider Intelligence
  5. PR Newswire