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Illustration of a doctor with medical symbols: a pill, EKG monitor, robot for AI in medical diagnosis, test tube, and speech bubbles predicting patient outcomes, all set on a beige background.

AI for medical diagnosis & predicting patient outcomes

Artificial intelligence (AI) is transforming healthcare, particularly in diagnosing conditions and predicting patient outcomes. Yet, the medical community remains divided. A Sermo survey found that 47% of physicians believe AI can accurately predict patient outcomes…

A person holds a smartphone displaying a figure in a lab coat waving, symbolizing the fusion of healthcare and social media. Icons for TikTok, Twitter, Facebook, and Instagram encircle the screen, bridging modern communication with medical expertise.

Social media for doctors: how TikTok impacts healthcare

Social media is increasingly shaping the way physicians engage with healthcare information, professional networking and patient interactions. TikTok, in particular, has emerged as a leading platform for medical influencers, with figures such as Dr. Austin…

Illustration of effective communication between healthcare professionals: two people in lab coats discussing. One gestures with a raised finger, while the other has hands open, set against a pink background.

Effective communication in healthcare: types and tips

Between constant emails and robust patient databases, interprofessional communication in healthcare is growing increasingly complex. A Sermo survey revealed that over 31% of providers feel ill-equipped to train staff in emerging technologies—but these technologies are…

Illustration of a person with a beard resting in a hospital bed, covered by a blue blanket, as physicians focus on effective pain management. The room is softly lit, featuring two framed pictures on the wall.

How physicians evaluate end-of-life pain management

Managing pain during end-of-life care is one of the most delicate and complex challenges physicians face. It’s a responsibility that requires both technical expertise and deep empathy. Yet, a recent survey of physicians on Sermo…

Abstract illustration of yellow interconnected circles with various smaller colored circles on a beige background, symbolizing the complex ethical considerations and dilemmas physicians face in cancer care.

Ethical considerations in cancer care: dilemmas physicians face

94% of physicians believe that empathetic care improves patient outcomes, yet nearly half (47%) feel that traditional medical training limits their ability to connect emotionally. This conflict underscores broader cancer care ethical dilemmas, from balancing…

Illustration of a medical document next to a pencil, surrounded by blue and black capsules and dots on a light blue background, offering a glimpse into the detailed world of physician contract review.

The practical guide to a physician contract review

A new contract holds the promise of opportunity—and the risk of a job that isn’t quite what you expected. By thoroughly reviewing your contract, you avoid surprises and make sure the position comes with terms…

Abstract illustration showcasing advances in medical technology with a microscope, a robotic device, a pill, and geometric shapes in beige, black, and white on a light background.

Advances in medical technology: 2025 and beyond

It’s an exciting time in medical history. While unconventional advances in medical technology characterized the 2010s, we’re positioned to drive even greater innovation in the next decade. Artificial intelligence (AI) is becoming smarter, robots are…

Illustration of a blue and red insulin pen, often prescribed by physicians, surrounded by abstract circles on a light blue background.

The rise in Ozempic: what physicians should know

Ozempic has quickly become a cornerstone in healthcare, addressing two critical challenges: type 2 diabetes and obesity. As a GLP-1 receptor agonist, its promise of glycemic control and significant weight loss has captured the attention…

An illustration of a person sitting at a desk discussing 2025 solutions with a doctor. The doctor is using a laptop, and there is a medical chart on a screen in the background, reflecting their commitment to improving patient care.

13 solutions for improving patient care and outcomes in 2025

The patient-centered care (PCC) framework has raised healthcare standards. It’s grounded in the clinical efficacy of a collaborative partnership between patients and healthcare providers—one in which people take a more active role in their own…

An illustration showcases a person immersed in a tablet, surrounded by digital elements like graphs, text boxes, and social media icons on screen—a nod to digital marketing for medical practices. A small plant sits beside them on the floor.

8 digital marketing tips for medical practices

A course on digital marketing for doctors likely wasn’t part of your medical degree. Yet, without sufficient online marketing, doctors miss out on connecting with patients and lose valuable revenue streams to competitors. Plus, maintaining a…

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