Sermo Blog: Amplifying the power of physicians' voices

81% of physicians think COVID came from lab leak

After 3 million people around the world have died from the coronavirus (and continue to do so every day), scientists are still trying to determine its origin. According to the Washington Post, “In recent months the…

Insights

Declining birthrates do not concern Sermo doctors

Countries all over the world are experiencing falling birthrates. “Demographers now predict that by the latter half of the century or possibly earlier, the global population will enter a sustained decline for the first time…The…

Success Stories

See how this Pharma Co gained HCP insights on Atopic Dermatitis in just 5 days

Client Challenge Leading pharmaceutical manufacturer needed to quickly tap into Atopic Dermatitis HCP experts to inform their product roadmap and value proposition for a treatment. Sermo Solution Full-service qualitative research using a custom Ad Board/Community. Targets APAC & EU…

Success Stories

Leading pharmaceutical company shifts dollars from popular social networks to Sermo’s trusted physician platform for increased engagement

Client Challenge Mistruths about a product were spreading during COVID-19. The brand’s educational campaigns on popular social networks were underperforming, so they were looking to leverage other channels to effectively educate physicians and their patients…

Success Stories

How-to: win more business with RealTime HCP insights

Are you looking to impress your clients and increase your win rate? We’ll take that as a “yes.” Check out this quick video to see how one management consulting firm enhanced their pitch and ultimately…

Patient Cases

Solved on Sermo: May 2021 edition

Physicians bring difficult cases to their peers on Sermo to crowdsource insights, treatment and management plans, and potential diagnoses. Here’s a recent case that was solved on Sermo. Migraine vs. COVID-19 Infection? Patient: Healthy 25-year-old…

Sermo Speaks

Today’s physician is online & social…are you?

The rise of social media usage among physicians Social media engagement among physicians experienced a slow but steady climb over several years, but in 2019, the American Society of Clinical Oncology reported a dramatic increase in…

Insights

67% of doctors support access to abortion

The US Supreme Court is taking on a key abortion case—igniting a potential challenge to Roe v Wade. According to CNN, “Mississippi’s 15-week abortion ban, which then-Gov. Phil Bryant, a Republican, signed into law in…

Insights

Doctors say ‘mask lifting’ is premature

Last week, the CDC announced that fully vaccinated Americans could stop wearing masks in most settings—both indoors and outdoors. While this is seen as a positive sign that the pandemic in the US is improving,…

Insights

Honoring national hospital week

This is National Hospital Week, an opportunity to honor and spotlight our hospitals, health systems, and health care workers. This year, the American Hospital Association (AHA) did something a little different. To honor the sacrifices…

Insights

Vaccine rates are declining

Almost 150 million people have been vaccinated in the US, but the vaccine rate is in decline. According to the New York Times, “Vaccinations fell sharply in the days after April 13, when health officials…

Insights

Millions are skipping 2nd COVID shot

This week is World Immunization Week—a campaign that celebrates and promotes the use of vaccines to protect people of all ages against disease. According to the WHO, “Immunization saves millions of lives every year and…

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