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The Pulse by Sermo
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Insights

Shifting Public Perception and Vaccine Hesitancy: 3 Insights Every Pharma Brand Should Know
Insights

Shifting public perception and vaccine hesitancy: 3 insights every pharma brand should know

As the rates of seasonal and routine vaccinations decline, reports of increasing cases of preventable…

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Front view of the U.S. Supreme Court building with its majestic columns supporting intricate sculptures on the facade, all under a clear blue sky.
Insights

Understanding what percentage of doctors support abortion

Impact of abortion case on physicians The US Supreme Court is taking on a key…

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Why Non-Physicians Should Not Use “Doctor” in Their Title
Insights

Can a nurse practitioner be referred to as a doctor? 

Many U.S. states are grappling with questions regarding titles, independence, and more—when it comes to…

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A person in a white coat with a stethoscope around their neck is holding a smartphone, possibly checking the latest updates on the 2024 presidential election.
Insights

64% of doctors say politics affects their medical practice 

As another U.S. presidential election looms, healthcare topics are once again front and center in…

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Medical professionals in scrubs have a discussion in a hospital setting. One person gestures while others, including experienced physicians and NPs, listen attentively, wearing stethoscopes and ID badges. The focus shifts to the ongoing "ill-trained NPs" controversy affecting team dynamics.
Insights

Sermo NPs and physicians weigh in on the “Ill-trained NPs” controversy

As the number of nurse practitioners (NPs) skyrockets, their impact on healthcare has come into…

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A person in a white coat, mastering the art of healthcare marketing, speaks during a video call, displayed on a smartphone mounted on a stand.
Insights

Mastering the “influencer” game in healthcare marketing

The medical landscape is evolving, with HCPs stepping into the spotlight as influential voices from…

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An elderly man with glasses sits on a sofa, writing in his notebook. The room is well-lit, adorned with cushions and a cozy blanket. His notes reflect the latest Alzheimer's trends, highlighting emerging amyloid-targeting antibodies and promising blood biomarkers research.
Insights

2025 Alzheimer’s trends: blood biomarkers and amyloid-targeting antibodies

Over 47 million Americans have a “silent” build-up of amyloid plaques—high levels of amyloid plaques…

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A doctor in a white coat and purple gloves conducts a finger-prick test on a patient, utilizing a small lancet device to ensure accurate results in line with CDC HIV guidelines.
Insights

Five reasons why universal HIV screening is the standard of care 

The Centers for Disease Control and Prevention (CDC) recommends universal screening to ensure every patient…

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Two women, health system leaders, stand outdoors, smiling as they look at a tablet. One wears an orange dress and holds a coffee cup, while the other is in a white shirt and beige pants. They're in front of a glass building, discussing innovations in US hospital healthcare.
Insights

Shaping the tomorrow of healthcare with insights from US hospital & health system leaders

The heartbeat of the healthcare industry lies in the insights and experiences of its leaders. …

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A doctor in a white coat discusses an informational pamphlet on HIV treatment with a seated patient in an office setting.
Insights

Talk to your patients about undetectable = untransmittable (U=U)

Did you know that people with HIV who take antiretroviral therapy (ART) as prescribed and…

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A healthcare professional in a yellow blouse sits at a desk, explaining medication to a seated patient, highlighting its importance in tackling the HIV epidemic. A stethoscope hangs around her neck, and a diploma graces the wall.
Insights

Injectable PrEP: 8 things to know about a new tool to end the HIV epidemic

When taken as prescribed for HIV, pre-exposure prophylaxis (PrEP) reduces the risk of getting HIV…

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Older female physician speaks to patient
Insights

Explore the 5Ps method for taking a sexual history

Taking a sexual history allows you to provide high-quality patient care by appropriately assessing and…

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